Working alongside Urban Barn, we created a video-first campaign to introduce their collaboration with INDIGO ARROWS x FREED.

The new, limited-edition collection was designed by Destiny Seymour, owner of Indigo Arrows, an Indigenous-led home décor studio and made by FREED, one of Canada's oldest and most revered fashion Institutions, available online and in-stores now! Featuring a collection of home décor textiles, the Ishkodens pieces showcase patterns inspired by centuries-old Indigenous pottery and bone tools. United through their belief in positive change, 5% of the sales from the Ishkodens collection will be donated to The Butterfly Club to support programs for Indigenous girls and Two-Spirit youth.